Starter Kit - Le défi 28 jours

Q: MESSAGE 1

To all my friends/colleagues, I am reaching out today for your generosity to support a cause that is very dear to me. This year, I’ve committed to the 28 Days Sober Challenge to help individuals struggling with addiction. For the entire month of February, I will strive to abstain from alcohol to raise awareness among my circle about the risks of addiction and to adopt healthy habits that will benefit me! This cause is particularly close to my heart because [personal story] [histoire personnelle].To support me with a donation or to join my team, you can do so here: [lien vers votre profil]

Q: MESSAGE 2 (Super!)

Dear [name of your friend/colleague], Cette année, je me lance un défi personnel qui a un impact bien plus grand que moi : le Défi 28 jours sans alcool. En février, je mets de côté la consommation pour soutenir les personnes qui luttent contre des dépendances et contribuer à des programmes essentiels de prévention dans les écoles secondaires du Québec et d’accompagnement. Why this challenge? Because each of us can make a difference. For me, it’s also a way to take care of myself, reflect on my habits, and prove that together, we can take meaningful actions that truly matter. If you’d like to support me, whether by donating or joining me in this journey, I invite you to click right here: [lien vers votre profil] Every small gesture counts, and I am deeply grateful to you. Thank you for being part of this challenge with me!

Q: MESSAGE DE RAYONNEMENT

Together, let’s shine a light on this cause Cette année, je me suis engagé(e) dans le Défi 28 jours sans alcool pour soutenir les personnes aux prises avec un problème de dépendance et offrir des ateliers de prévention dans les écoles secondaires du Québec. Même si vous n’êtes pas en mesure de donner ou de participer, vous pouvez aider autrement : By sharing this initiative with those around you, By discussing the challenges related to addiction, By encouraging those taking on the challenge with kind words. Chaque petit geste compte pour faire rayonner cette cause so close to my heart. Together, we can raise awareness, inspire, and support those in need. If you’d like to share my commitment, here’s the link:[lien vers votre profil] Thank you for being here and for being part of the movement!

The participant’s guide

Your starter kit

Succeeding in your fundraising

Create your team or join one of the participants' teams

Doing the Challenge as a team is a simple and effective way to succeed in fundraising. It allows you to have the support of people going through the same thing and benefit from a wider group of potential donators.

Set your goal

The first step in fundraising is determining how much you want to raise for the cause. Whether you have an ambitious vision or prefer to start with a modest goal, anything is possible. You can adjust your goal at any time in your profile.

Reach out to your close network

Your close circle is often the best way to boost your fundraising. Social media is your best friend for this!

Out of ideas?

We suggest a few ideas with examples of Facebook and Instagram posts.

MESSAGE 1

To all my friends/colleagues,

I am reaching out today for your generosity to support a cause that is very dear to me. This year, I’ve committed to the 28 Days Sober Challenge to help individuals struggling with addiction. For the entire month of February, I will strive to abstain from alcohol to raise awareness among my circle about the risks of addiction and to adopt healthy habits that will benefit me!

This cause is particularly close to my heart because [personal story] [histoire personnelle].To support me with a donation or to join my team, you can do so here:

[lien vers votre profil]

MESSAGE 2 (Super!)

Dear [name of your friend/colleague],

Cette année, je me lance un défi personnel qui a un impact bien plus grand que moi : le Défi 28 jours sans alcool. En février, je mets de côté la consommation pour soutenir les personnes qui luttent contre des dépendances et contribuer à des programmes essentiels de prévention dans les écoles secondaires du Québec et d’accompagnement.

Why this challenge? Because each of us can make a difference. For me, it’s also a way to take care of myself, reflect on my habits, and prove that together, we can take meaningful actions that truly matter.

If you’d like to support me, whether by donating or joining me in this journey, I invite you to click right here:

[lien vers votre profil]

Every small gesture counts, and I am deeply grateful to you. Thank you for being part of this challenge with me!

MESSAGE DE RAYONNEMENT

Together, let’s shine a light on this cause

Cette année, je me suis engagé(e) dans le Défi 28 jours sans alcool pour soutenir les personnes aux prises avec un problème de dépendance et offrir des ateliers de prévention dans les écoles secondaires du Québec.

Même si vous n’êtes pas en mesure de donner ou de participer, vous pouvez aider autrement :

By sharing this initiative with those around you,
By discussing the challenges related to addiction,
By encouraging those taking on the challenge with kind words.

Chaque petit geste compte pour faire rayonner cette cause so close to my heart. Together, we can raise awareness, inspire, and support those in need.

If you’d like to share my commitment, here’s the link:
[lien vers votre profil]

Thank you for being here and for being part of the movement!

The Challenge glossary

The 28 Day Challenge

A true tradition for thousands of Quebecers aged 18 and over, the 28 Days Sober Challenge is a social movement that resonates across Quebec.

Contrary to what one might think, the Challenge doesn’t advocate strict sobriety but rather well-being and the balance of healthy consumption. In February, we take a pause to reflect, open up the conversation without stigma, and ultimately raise funds to support the programs of Maison Jean Lapointe.

Pour plus d’information sur la Fondation Jean Lapointe

The Fondation Jean Lapointe

The Jean Lapointe Foundation was created in 1982 to help fund and promote Maison Jean Lapointe.

In 2008, it focused its efforts on preventing alcohol, cannabis, and drug consumption issues among youth in schools.

Pour plus d’information sur la Fondation Jean Lapointe

Promotional material

Download the package containing:

the logo
Le logo du Défi 28 jours sans alcoolMC
a profile picture filter
A cover photo for Facebook or LinkedIn.

Want to meet other participants?

Join La Gang du Défi, a moderated and welcoming space to share your experiences, ideas, and stories.

The participant’s guide

Your starter kit

Succeeding in your fundraising

Create your team or join one of the participants' teams

Doing the Challenge as a team is a simple and effective way to succeed in fundraising. It allows you to have the support of people going through the same thing and benefit from a wider group of potential donators.

Set your goal

The first step in fundraising is determining how much you want to raise for the cause. Whether you have an ambitious vision or prefer to start with a modest goal, anything is possible. You can adjust your goal at any time in your profile.

Reach out to your close network

Your close circle is often the best way to boost your fundraising. Social media is your best friend for this!

Out of ideas?

The Challenge glossary

The 28 Day Challenge

Pour plus d’information sur la Fondation Jean Lapointe

The Fondation Jean Lapointe

Pour plus d’information sur la Fondation Jean Lapointe

Promotional material

Want to meet other participants?

Challenge Box partners

Major partners

Media partners

Mobilization partners

Sign up for the newsletter

Follow us!